IFTTT means if this then that.
IFTTT is a free platform that helps you do more with all your apps and devices
If This Then That (Ifttt) is a web application that connects the APIs of multiple popular web applications to allow actions to be taken on a destination site when an event occurs on a source
Applets bring your services together to create new experiences. above image is an example of applet which enables you to post from RSS feed to email